Who are we, what do we do and why?

Founded in Portland, OR – home to the world’s largest cross series; we live in an astoundingly vibrant cycling community. Utilizing the skills and enthusiasm of many local racers with design, mechanical and manufacturing backgrounds we test and tune our products and ideas year-round but mostly on the fall/winter weekends of cross season.  Portland is a very wet and grey place during cross season and thus provides both the very best cross conditions and most importantly an outlet for us living here to get through the wettest months. Cyclocross is not just a pastime it is a necessity.

GEVENALLE is a word that we feel describes both the sport and our focus.  Gevenalle is made up from two Dutch words: ‘GEVEN’ which means ‘GIVE’ and ‘ALLE’ meaning ‘ALL,’ two things unmistakably given by those who line up at each wet winter race. We endeavor to provide the same qualities back to the sport with our products, ideas and services. All Gevenalle products are built here in Portland from both Taiwan and locally made U.S. parts.

Cyclocross is not road racing.  Until recently component manufacturers have ignored cross and we have done our best to make do with road parts.  This thankfully is now changing. Gevenalle products are designed specifically to give you an option for cross.  We focus on producing products that provide both advantage and affordability.  When you choose to utilize one of our products we are confident you will find that you can build up a lighter and more resilient ride that better meets your race requirements.  Our shifters are not beautiful but they are light, strong and fast.  Our cassettes don’t provide bragging rights in the quest for the most gears but rather reduce the number to provide more durable and reliable drivetrain for better results. People choose Gevenalle not because our parts are pretty but because they perform.

Gevenalle products can be bought directly from our site but we happily make them available to bike shops and hope that you will visit your local shop to order. Local bike shops are important hubs to the cycling community and supporting them will ensure their continued health. Purchasing from your local shop will save you the cost of shipping but more importantly provide you with the continued invaluable access to those who support you.